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Our Aerial Photo-Graphics service is based in Denton, Texas serving the entire Dallas, Fort Worth Metroplex. As aerial photographers specializing in custom aerial photography, we also offer stock photography, aerial reconnaissance, web site design, and a complete line of marketing and advertising graphic design products.
With an additional number of services designed to help real estate professionals, business owners, and construction companies meet the goals they've spelled out in their marketing plans and advertising campaigns, we help them distinguish themselves from their competition through memorable visuals and art direction.
The marketing world has changed dramatically in a relatively short amount of time. The social networks and on-line channels play as much a role or larger than television networks, newspapers, and printed directory books in terms of how we get our news, find services, how we communicate new products and services to one another, and where we go from here. There is, however, a "constant" bridging the past with this new paradigm: The Visual.
Marketing Visuals
We create marketing, advertising, and branding visuals. Our focus is as a resource to the commercial real estate broker and agent, the real estate development industry, construction industry, economic development groups (both within and serving municipalities) and entrepreneurs. The aerial photograph is already a tool they have come to rely on. We aim to make it easier to find, less expensive to use, of exceptional quality, and to provide them with an ongoing stream of marketing ideas, formats, and options.
We Design & Build Websites
Does your website have a large amount of data you need to organize and have easy access to? We can help by reworking your old website and building a new Content Management System (CMS).
Our web graphics team can design and build a website that will allow you to manage your information and publish the results yourself. We will train your staff on how to make changes to your website so that your data is always current, your changes show up on your site immediately, and you have control of the passwords. You won't have to wait days or weeks to see the updates on your website.
Your are viewing a CMS website right now. We have thousands of photographs and dozens of articles that need to be kept current - and updated almost daily. You too can have flexibility and control over your data without having to pay an outside source to make simple changes. Plus you'll see your changes take place immediately.
CMS websites can be Search Engine friendly if set up properly. Did you know that you can help in the SEO (search engine optimization) process by periodically adding solid, useful content to your website? All the Search Engines pay special attention to websites that have current data and add new information regularly. A stagnant website won't move up in the organic searches. By taking control of your position, you can enhance your presence on the web. Call today for more information.
1. Scroll Down to the bottom of this page to LOCATE your site on the map. All you have to do is enter your site address. 2. MARK it by drawing a border around the location by left-clicking around the site. 3. DESCRIBE it and click the send button and we'll call you back, follow up with a quote or jump up and head to the plane to photograph your site.
 We shoot for accuracy so you can stay current.
Part of the beauty of our aerial photographs is that your visual information is accurate. The most current satellite images may have been taken as recently as 3 years ago. If you need to show your customers or clients a large area of land and how the vicinity has transformed over time to its current state, give us a call.
Remote Control
If you need to keep track of the progress on a remote job site, give us a call. We'll fly to the location of your choice every month and provide you with a progress documentation photo gallery that you can refer to on-line, when you need to see which phase of the construction process your job is on.
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Construction Photos & Progress Documentation |
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If you have a jobsite in the Dallas, Fort Worth, Denton Golden Triangle, a major construction project - (see an example of a project from start to finish: University of North Texas (UNT) football stadium pictured below) or land development project in north Texas that you need documented, please give us a call.
We'll be happy to fly over the property every month to send you a digital record, give you access to your own private or public online photo albums in our gallery section and follow up with a print record of how the project is unfolding. If you would like to see a sample, click here to follow along with a project we are covering now.
Once your project is on our flight schedule, we'll post the results in a custom gallery online, after we fly your jobsite. Construction progress documentation helps the construction crew get a clear view of the entire site in one visual and the progress in a series of photos. As their hard work unfolds, they can check back regularly to see the progress.
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The history of aerial photography is a story built around two wonderful inventions: The Camera and the Flying Machine. It's a story about dreams, goals and extraordinary individuals and their accomplishments. Many of the people involved in this century-long epic are better recognized for the marks they left in fields other than photography and aviation. Some of these inventors brought tangible ideas that were used as stepping stones by others for monumental innovation. Some brought ingenious inventions that were notable but fleeting in their application, while some were so profound, they literally changed the world forever.
The Nature of Things
Man has long wondered at the bird and its ability to hover and fly. Subsequently, any experimentation to emulate the bird and redefine natural limits not only required conquering a fear of heights but also uncovering the secrets to the phenomenon of "lift." Running parallel with the centuries old desire to fly, man has also searched for means to capture for posterity a visual record of his life and efforts. So, in hindsight, it’s not too surprising that the flying machine and the camera were eventually invented. It is, however, the combination of the two that brings us here. This technology is still evolving, with many modern commercial applications designed to help men and societies prosper. History, however reveals that many early applications were born from the minds of the military in the process of fashioning available resources into devices for self preservation and the destruction of enemy combatants.
And so we have an Art Form
The Camera and the Airplane combination has produced what we call "The Adventurous Art Form of Aerial Photography."
To compile this article, our research has included reading the work of a number of published authors (books) and wordsmiths from quite a few websites, but is by no means complete. As time permits we will add to this article and give credit to all the research that has gone before ours in a bibliography. In the meantime, as we work to make our own tiny mark in the timeline, we'll leave this article with you in various stages of completion and hope you'll enjoy our shameless attempts at humor. We'll also be adding significant events that shaped the world due to certain aerial photographic activity.
If you are like us, you find aerial photography fascinating, so please let us know if you have any questions and please come back often. We'll be adding to this article on a regular basis. Thank you." The P & L Staff.
Real Estate Roots
The roots of aerial photography reach back to the 1850’s when an innovative European hovered above his subjects in a hot air balloon / photo lab. The balloon was tethered to the ground for a more stable platform and to allow for long exposure requirements. Not surprisingly, the first subjects were real estate related. A village in France is the first recorded aerial visual produced by a Mr. Gaspar Felix Tournachon - who went by the name of "Nadar." In 1855 he had the foresight to patent the idea of using the aerial photograph in map making and surveying. His photo processes involved a 'wet plate' Collodion technique that required addressing the plates while they were still moist - within a few minutes of exposure. So the already limited space of the balloon basket (now carrying a 50 pound camera) was reconfigured into a small floating photography laboratory (the first 1-hour photo?). Ingenious.
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Aerial Photo or Satellite Image? |
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The terms "Aerial Photograph" and "Satellite Image" can be confusing. The definitions below will help you.
A 'satellite image' is taken from a man-made satellite orbiting the earth at extreme altitudes (the moon is a natural satellite). This image is captured with specialized camera equipment that is usually owned and operated by a governmental entity. The photos produced from a satellite are typically vertical, providing a 'straight down' view. The term 'Aerial Photograph' as we use it, applies to the capturing of an image on the ground with a camera from an elevated position - usually from an airplane or helicopter. Remote control devices (RC planes and helicopters), balloons, blimps, rockets, parachutes, poles, and kites work as well but at Prop & Lens, we use a fixed wing airplane.
The angles used in an aerial photo are called 'oblique' - meaning inclined or slanted, because they may be a few or many degrees off vertical. If the photos are taken from directly above a subject but not a true vertical these are called 'low oblique' and do not show the relationship of the subject to the horizon that a 'high oblique' photo reveals. A good portion of our photographs are close to 45 degrees.
The aerial oblique allows the viewer to see much more of the detail and with the depth of the subject coming into play, we instantly understand the visual without having to study it like we do a map or a satellite image. This 3-D-like image helps us understand the visual more quickly. Also, the aerial is most assuredly, more current. The great majority of satellite shots are older than the aerial photos (sometimes 3 months or old as 3 years) due to security reasons and expense. A lot can go on around a piece of real estate in 3 months so current aerial photos are commonly used in the commercial real estate industry where understanding the vicinity and current developments near a specific location are intrinsic to placing a value on a property.
See the examples to get a better feel for the difference.
The top photo is the satellite shot of Lake Dallas High School. Below is the Prop & Lens low oblique aerial photograph of the same location.
Note that we acquired the satellite image and took the aerial photo shown above on the same day. The tennis courts in the foreground were complete as seen in the aerial photo, but in the satellite image, because of the nature of satellite imagery (not usually current), they are shown as incomplete. Also, you can see the detail and depth of the structures more readily in the P & L photo and if required to get perspectives from the four cardinal compass points (N, S, E & W) we can fly completely around a subject property, and are not limited to shooting vertically as in the satellite images.
 Commercial Real Estate Brokers:
If you have a series of satellite photos on your commercial real estate website, ask about our Multi-Shoot Broker Discount Package to convert to the more readily understandable aerial photo-graphics.
Residential Real Estate Agents:
If you have a large estate or home on acreage that you need to market, we'll work with you as well. If you have more than one agent in your office that can benefit from our services, we'll discuss giving you all a discount if we can include all the properties on one photo-shoot. Here's more information. |
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